Weight Loss in a Box™ Jam Session: Marketing Ideas and Tips for Launching

Weight Loss in a Box™ is a completely turn key weight loss solution that you can implement right now in your practice or company. Weight Loss in a Box™ saves you time by automating the care and guidance for your patients to lose the weight they’ve always wanted to and adds a new stream of revenue to your practice. Launching Weight Loss in a Box™ just takes a few simple steps to set up. You can literally have all of this ready to launch by Monday. The Weight Loss in a Box™ solution includes our Weight Loss Roadmap digital program.

Access our patient-facing Weight Loss Roadmap presentation here to easily talk about weight loss and the program with your patients.

The Weight Loss Roadmap (WLRM) is a 12-week weight loss digital program available right now on BodySite. It’s already seamlessly built into our platform and app for you to use with your patients. The WLRM program was developed to go perfectly with Weight Loss in a Box™ but it can be customized to fit your needs. You can use our content management system to add any of your own text, documents, tasks, videos and more into the program to personalize it.

If you haven’t watched the webinar about what Weight Loss in a Box™ is yet, you’re going to want to do that first before you read any further. Make sure you understand what it is and what’s in the box before you move on to watching the video below which will walk you through launching and marketing this new weight loss solution.

Okay, if you’ve made it this far, that means you’re ready to launch. And we’re SO excited to be doing this alongside you. Maybe you’re the provider, the business owner, the coach, the doctor. Whoever you are, welcome! We’re here to simplify this for you, get your wheels turning, and to help you literally launch by Monday.

So, grab a cup of coffee and enjoy this 15-minute jam session that we did with one of our current BodySite clients and Weight Loss in a Box™ users, Dr. Chris Colgin of iChoose Wellness Center in California.

If you’d like access to the items we promised Dr. Chris Colgin, you absolutely can have those things as well! Here they are:

Copy Text: Scroll down to get the Sample Copy Text for the 3 packages (it’s included below).
Email Templates: Click here for the Provider Implementation Guide PDF. Pages 11, 27 and 28 of the guide have email template ideas that you can use.
Graphics: This folder has 10 pictures you can use right now for marketing.
Metrics the Scale Measures: The scale measures weight, body fat, water, muscle mass, BMI, BMR, visceral fat, bone mass, and protein.
Patient-facing Weight Loss Roadmap presentation: Click here to access the presentation. Use it to easily talk to patients about weight loss and the program

We hope you enjoyed the Weight Loss in a Box™ jam session. And we hope you’re really thinking! Here’s what’s next. We have it all broken down for you here:

FIRST – If you’re going to do the 3 package set up (note: you don’t have to do this; you can just do one), go ahead and make three copies of the WLRM program inside of BodySite in order to get the WLRM plan. You’ll want to copy it from the Available Plans tab and into your own “My Plans” library to get the latest version.

SECOND – Re-title each plan so that they reflect what the patient is getting. For example, (1) Basic: Weight Loss Roadmap (2) Premium: Weight Loss Roadmap and Box and (3) Platinum: Weight Loss Roadmap, Box and Coaching.

THIRD – Mark each of those plans for sale inside of BodySite. To do this, you’ll be required to have Stripe set up. If you haven’t done that yet, click here for instructions to set Stripe up. Once Stripe is set up, you can mark each of the packages (or just the one if you’re only offering one) for sale at the price you’ll be selling it for. If you don’t know how to mark plans for sale, click here for step-by-step instructions. Once you mark a plan for sale, our system automatically generates sales page links for for those plans.

FOURTH – Customize the Long Description of each of the packages to describe what is included in each package. The long description field is used in the sales landing page where your patient or client will purchase the package. Below we’ve provided sample copy text that you can use for the three packages:

JUST THE WEIGHT LOSS ROADMAP PROGRAM (Basic):

This package includes the Weight Loss Roadmap digital program. It’s a 12-week weight loss program, split up into 5 phases: Education, Elimination, Reintroduction, Transition and Exercise, and Healthy for Life. The 12-week program includes educational videos, recipes, support, and tasks to keep you on track. This program is accessible both on the computer and in your phone on our app!

WEIGHT LOSS ROADMAP & BOX (Premium):

This package includes the Weight Loss Roadmap digital program and the Weight Loss Box which goes along with the program to help increase your compliance and results. The Weight Loss Box includes:

Printed guide
Fitness band to use with the home workouts
Measuring tape to track progress
Protein shaker to use with your shakes
Water bottle
Remote patient monitoring scale. The scale will synch right to your account and automatically send your metrics to your account, and completely the task to track weight on the plan

The Weight Loss Roadmap is a 12-week weight loss program, split up into 5 phases: Education, Elimination, Reintroduction, Transition and Exercise, and Healthy for Life. The 12-week program includes educational videos, recipes, support, and tasks to keep you on track. This program is accessible both on the computer and on your phone from our app!

ROADMAP, BOX & COACHING SESSIONS (Platinum):

This package includes the Weight Loss Roadmap digital program, the Weight Loss Box, and bi-monthly accountability telehealth coaching sessions. The Weight Loss Box goes along with the program to help increase your compliance and results. The Weight Loss Box includes a printed guide, a fitness band to use with the home workouts, a measuring tape to track progress, a protein shaker to use with your shakes, a water bottle as well as a remote patient monitoring scale. The scale will synch right to your account and automatically send your metrics to your account, and completely the task to track weight on the plan.

One idea we talked about during the Jam Session above is highlighting the other levels within the Long Description of the lower levels. So, for example, you may want to describe all 3 levels in the lowest “Basic” package so that you have an opportunity to up-sell your client. Click the picture below for an example of what you could include in your landing page for the Basic or Level 1 Package:

FIFTH – Send an email, post on social media, and start talking to leads and clients about your new program. If you’re wondering what to say in your email, click here for the Provider Implementation Guide PDF. Pages 11, 27 and 28 of that guide have email template ideas that you can freely utilize.

When you post on social media or send out marketing emails, be sure to include the direct link to purchase all or one of these packages. You could send the links to all 3 packages and outline each in your email. Or you could direct them just to the link for the Basic or Level 1 package if you’re outlining the other packages like shown above in the image.

If you’re looking for pictures to use on social media, in your marketing emails or within the Long Description for your sales pages, click here for an entire folder of photos!

You may want to use our Weight Loss Roadmap flyers in your office, waiting area or even on social media or email to highlight your new program. Click on each of the links below for the 3 different versions of our marketing flyer:

Group of Females Flyer
Elderly Couple Flyer
Mint Roadmap Visual Flyer

You may also want to loop the Weight Loss Roadmap Pre-Education Marketing Video in your waiting area or clip it to use on social media. You could even embed it onto a page on your website. Here’s the link to the Marketing Video for you to use as you’d like to. If you’re in need of the mp4 file for the video, contact info@bodysite.com. We also have a Short Introduction Video. Click here for the short version.

. . . Once you do all of that, you’re literally prepared to streamline your launch of Weight Loss in a Box™. It’s not so daunting, is it?!

You’re likely now wondering “okay, so then what? My patient purchases the package of their choice, then what do I do?” Not to worry. Here’s how it goes:

When your patient purchases a WLRM package, the Provider and all Team Members will automatically receive an alert by email that someone has purchased one of your packages. The title of the program will be included in the email so you’ll know exactly what plan or packaged they purchased. No matter what package they purchased, here’s what has already happened automatically without you even lifting your finger:

An account was created for the patient if they didn’t already have one and they were sent an activation email to set up their account on BodySite.
The patient or client, whether they are new or are a previous client, was added to the Weight Loss Roadmap program that they can now access on the web or the app.
The payment (93.5% of the sale) is on it’s way to your Bank Account right now!

SO, what’s next?

If the patient purchased a Basic / Level 1 package (just the WLRM), you’re good to go and there’s nothing else to be done.
If the patient purchased a Premium or Platinum package (or your packages that include the Weight Loss Box), contact them to get their mailing address if you don’t already have it on hand. If your plan is for patients to pick up a box from your office, then coordinate a time for them to come pick it up.
Once you have the patient’s shipping address, go to this page, and purchase a box on the patient’s behalf. Under the Shipping Address field, use your Patient’s or Client’s Name and Shipping Address so that BodySite can drop-ship the box directly to them. This does not cost any extra!
If the patient purchased a Platinum or Level 3 package (or your package that includes coaching sessions), make sure you work with your client to establish when these should take place throughout the program.

Add a new revenue stream to your practice today without any additional work using Weight Loss in a Box™. Improve patient care and make more money at the same time!

If you’re not already a BodySite client, you can get started with a 30-day free trial and purchase your first box at this link. And you too can also, literally, launch this Monday.