Private Labeling Your Remote Patient Care Portal
In today’s technology driven world it’s becoming more important to guide your patients digitally in between office visits, but most of the time directing patients to a third party resource means they feel disconnected from you and your brand. Effective marketing is the answer.
The Importance of Marketing Your Brand
While marketing tends to be a scary concept for many health care providers it is essentially just ensuring that patients see you as their trusted medical adviser and that you are top of mind when they think of their doctor.
According to the Journal of Medicine and Life’s research piece “The impact of marketing strategies in healthcare systems” the benefits of implementing marketing strategies are:
- to improve the competitive advantage
- to increase the visibility
- to create a solid reputation among patients
- to understand the needs and expectations of consumers
- to understand the patients’ perceptions of the quality and results of their experience within the medical organization, offering memorable experiences to patients and, of course, building a strong, effective, dominant brand on the health services market.
As the healthcare industry transitions to digital or remote patient care solutions, continuously promoting and showing off your brand is a priority but so is making sure that the care you are providing works for your patients and allows you to connect with and monitor them in real time. Fortunately, BodySite has plenty of customization features that allow you to do so.
BodySite is a remote patient care and monitoring platform that encourages better care and assists in increasing practice revenue. Providers can easily enroll patients into care and wellness programs so they can receive your guidance, support, and instructions every day. Using BodySite, you can manage all of your patients and the care programs they are following in one place.
How Do The Customization Features Work?
Using our content management system, you can easily build beautiful wellness content and care protocols to distribute to your patients without taking up too much of your time. Inside our CMS, your abilities include typing text by default, click functionality, editing objects in place, and so much more.
When adding content for each day, you can choose from photos, exercises, meals, pre-made notes, videos, supplements, and tasks. You can even choose if you want your patients to complete their tasks on each day or if they have the entire duration of the plan to complete them, along with creating custom tasks such as setting up a connected health device.
What Can Be Customized?
When it comes to customizing your wellness plans, there’s endless possibilities of what you could include. Whether it’s a custom header or beautiful photos relating to each day’s content, you’ll have the ability to increase patient engagement and compliance throughout your practice. For example, say you have one or more of your patients assigned to the Mediterranean Diet for Diabetes, and you want to make sure to incorporate your branding throughout the plan days. You can easily include a header for each day with your practices’ logo on it along with anything else you might like to add. Here’s an example:
Regarding your BodySite platform, you also have the ability to customize your tagline text, copyright text, title text, favicon, logo, and splash image (the image that shows up on your home page). Your practice is providing your patients with the remote care and guidance that they need everyday, and you have the right to make that known. Here’s an example of what your homepage could look like with your customizations:
Because layout is important for your private labeled remote patient care portal login page, BodySite provides recommended specs for the favicon, logo, splash image and tagline:
Favicon: A square favicon is best. The icon can be very tiny, such as 300 x 300 px.
Logo: For your logo, think wide and a low profile height. A logo that’s about 900 px wide x 200-300 px high would be perfect.
Splash Image: An image that looks like a wider square is best i.e. 3868 x 2578 px.
Tagline: We recommend using a tagline that’s only 1-2 lines long, although it can be longer if you want it to be. If you want a tagline that’s only 1 line long, you’ll want to use 25-30 characters. If you want it to be 2, 50-60 characters.
When you update your logo on the platform, it will also be displayed on the BodySite Lifestyle Guide App for both you and your patients. This way your practice can follow you and your patients everywhere you go. Here is an example:
If you want to take it a step further, you can even call the app your own with a white labeled app produced for you in both app stores instead of sending your patients to the BodySite app. For an exclusive price, we can completely customize the app as if you built it for your own practice for use on iPhone and Android devices. This way, your patients will be downloading YOUR app with your logo and app name from the iTunes store for iPhone and Google Play for Android devices.
Purchasing the app includes updates as our core platform is enhanced, with no charge. Meaning if we update the BodySite app, yours will also be updated. Here are some examples of white labeled apps:
At BodySite we are dedicated to helping you provide better care, efficiently and more easily. Our customization features should be a useful tool for you to use throughout the process. If you do not have a current BodySite account, try it FREE today! If you have any questions, you can email us at info@bodysite.com or give us a call at 561-247-3839.
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